Privacy policy

Dayta Darta Pty Ltd (“Dayta Darta”, “we”, “us”, or “our”) is committed to protecting your privacy and handling your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

This Privacy Policy explains how we collect, use, disclose and safeguard your personal information when you interact with us, including through our website, services, and communications.

1. Information We Collect

We may collect personal information that you provide directly to us, including:

Name, job title, and company information
Email address, phone number and contact details
Billing details and payment information
Any information you choose to provide when contacting us or engaging our services

We may also automatically collect certain information when you use our website, such as:

Device information, browser type and IP address
Website usage data (via cookies and analytics tools)

We do not intentionally collect sensitive information (such as health or biometric data).

2. How We Collect Your Information

We may collect personal information when you:

Complete forms on our website
Subscribe to our updates or marketing communications
Contact us by email, phone, or social media
Engage us to provide consulting or data services
Interact with our digital platforms and tools

3. How We Use Your Information

We use your personal information to:

Provide and deliver our services
Respond to enquiries and manage client relationships
Send you updates, insights, and marketing (if you’ve opted in)
Improve our website and service delivery
Meet our legal, financial and compliance obligations

You may unsubscribe from our communications at any time by using the “unsubscribe” link in our emails or by contacting us directly.

4. Disclosure of Your Information

We may share your personal information with:

Trusted third-party service providers (e.g. HubSpot, Xero, ClickUp, Google Workspace, website hosting providers)
Professional advisors (legal, accounting, compliance)
Regulatory authorities where required by law

Some of these third parties may be located outside Australia (for example, in the United States, United Kingdom or European Union). Where this occurs, we take reasonable steps to ensure your information remains protected.

We never sell your personal information.

5. Data Security

We take reasonable measures to safeguard your personal information, including:

Use of secure cloud-based platforms
Access controls, authentication, and encryption where appropriate
Limiting access to personal data to authorised staff and contractors

6. Data Retention

We retain your personal information only as long as necessary to:

Provide services and maintain business records
Comply with legal, tax and regulatory requirements (e.g. financial records retained for 7 years)

When information is no longer required, we will take reasonable steps to securely delete or de-identify it.

7. Your Rights

You have the right to:

Access the personal information we hold about you
Request correction of inaccurate or outdated information
Request deletion of your personal information, subject to legal and contractual obligations
Opt out of receiving marketing communications

Requests can be made using the contact details below.

8. Cookies & Tracking

Our website may use cookies and similar technologies to improve functionality and user experience, as well as analytics tools (such as Google Analytics or HubSpot). You can control or disable cookies through your browser settings, but some parts of the website may not function properly.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be published on our website with the date of effect shown at the top.

10. Contact Us

If you have any questions, concerns or requests regarding this Privacy Policy or how we handle your personal information, please contact us at:

Dayta Darta Pty Ltd
Email: privacy@daytadarta.com
South Australia, Australia

Last updated: 20th August 2025